Not only is Facebook a popular personal social network site, but businesses can also utilize Facebook to expand their social presence online. It’s free marketing and a great way to reach out to customers, or potential customers, on a more personal level. What’s great for smaller companies is that social media sites, or any website for that matter, puts companies on an equal playing field. Small, medium, and large firms all start on a clean slate, and it’s up to them to ‘outperform’ their competitors in the social media popularity contest. Honestly, a firm could have a dynamite product but ruin their chances of success without actively engaging in Facebook or other social sites. On the other hand, some companies could dig themselves a huge social rut if using Facebook in the wrong way. So, here are a few tips for using
Some simple suggestions to using your email tools efficiently
1. Make sure that email is the right communication tool for the job.
2. Get to the point right away.
3. When asking a question, be sure to ask the question.
4. Specify who should respond.
5. Be clear about when you need a response.
For the small business owner, social media management often takes a backseat to other more pressing issues. With so much on your plate, overseeing a company Facebook page or Twitter account can feel like a drain on your already depleted mental energy; but that outlook is outdated and can lose you customers and hinder company growth.
When used effectively, Facebook can be a powerful marketing tool for business. You can grow your customer base,
It’s easy to get lost in the seemingly endless number of options to market and promote your small business. Perhaps you have heard about Twitter for ages, but you haven’t so much as tried to sign up for an account, not knowing its true worth. You don’t know if traditional marketing tactics will work for you, but you don’t know too much about other avenues, either. Luckily, I’m here to shed some light on your options as a small business owner.
Before I can answer this question, first we need to establish what exactly a digital marketing strategy is. And currently, if you ask ten people this question I suspect you will get ten different answers. So I am going to give my own definition:
As its name suggests – a digital marketing strategy is one that